CLUB 38

At the start of the year 2023 I was asked to create an immersive image for the CLUB 38 annual sponsor reach out. The cover needed to be sharp, eye catching and bright. I was given a few images of the driver Olivier and his Renault Clio which he races in the Clio Cup around the United Kingdom. We chose the colour scheme that matched his current branding and created a full size poster with Olivier in the centre acompanied by his car and some shots from race days to fill the background, this enhanced engagement with people who saw the reach out as it was almost impossible to ignore and grabbed the attention of a lot of new sponsors.